Experiments in Electrostatics: Photocopy Art from the Whitney’s Collection, 1966–1986 @Whitney

JTF (just the facts): A group show containing the work of 4 artists/collectives, framed in white and hung against white walls on the third floor of the museum.

The following artists/collectives have been included in the show, with the number of works, their dates, and processes as background:

  • Robert Whitman: 20 color photocopies, 1974
  • Edward Meneeley: 6 photocopies on coated color paper, 1966
  • Lesley Schiff: 20 photocopies, 1980, 1981
  • International Society of Copier Artists (various artists): 7 color photocopies, some with ink stamps, wax crayon, thread and acrylic, some on plastic, 1982-2003

(Installation shots below.)

Comments/Context: As the software manipulations and distortions of the digital revolution have become increasingly mainstream in the world of photography in the past two decades, a revived interest in the adjacent pre-digital technologies of the scanner and the photocopier has also blossomed. Many contemporary photo-based artists now think nothing of iteratively using various mechanisms for their image making, creatively mixing the camera, the printer, and other replication technologies, allowing each to introduce its own unique machined disruptions. So the humble scanner and photocopier are undeniably back in action in the 21st century, which has naturally triggered a desire to look backward to understand better what earlier artists were doing with these same technologies.

This understated sampler exhibit, tucked away on a quiet conference room-filled floor of the museum, provides a succinct summary of how artists from the 1960s, 1970s, and 1980s leveraged the newly discovered image-making power of the photocopier. Organizing four representative artists and collectives into a progression that is rooted in both chronology and step-wise increases in artistic and technical complexity, the show endeavors to provide some simple sign posts to guide those trying to walk back through history.

While the technology behind the photocopier was invented in the late 1930s and ultimately productized roughly a decade later by the company that would become Xerox, this exhibit allows a few decades to pass in the potential art-making life of the machine before getting started in the mid 1960s. Edward Meneeley’s photocopied efforts use the cast offs he found in the garbage at IBM as his subject matter. Computer punch cards, old typewriter ribbons, adhesive tape and other finds were placed directly on the glass of the scanning bed and transformed into vertical arrays of slats, dots, and other incomprehensible geometric patterns. Copied directly onto colored paper, his works fall somewhere between the order of a musical score and the scientific wonder of a microscope slide.

Robert Whitman’s photocopied series from the mid 1970s brings a more iterative and conceptual artistic mind set to the potential uses of the machine. By that time, the Xerox 6500 model had a new capability (color), and so Whitman had even more degrees of freedom to explore. Using an everyday orange as his subject (both whole and as a pair of sliced halves), he embraced the loss of information that occurs with copying, and allowed warps of shadow to add to the distortion. The orange multiplies out into a spectrum of images, where its color and that of its surroundings are tweaked and twisted (almost like solarization), turning a single object into a nearly infinite array of variations.

Lesley Schiff’s photocopied works from the early 1980s are more deliberately painterly that those of her predecessors. Still life setups of a clock, a mannequin head, a plastic doll, a globe, a toy space shuttle, a starfirsh, and a gathering of fruit (among others) form the basis of her images, which then head towards the patina of soft focus Pictorialism or Sheila Metzner’s fresson process as the copier adds tactile grain. With more deliberate lighting and some small movements during the copying process, Schiff adds unconventional flares and highlights that give the best of her works an edge of dreamy romance.

The most recent works in the show come from the International Society of Copier Artists (ISCA) and these examples (from various individual members) push forcefully toward more contemporary approaches to the scanner and photocopier. There are typography-heavy compositions like punk zines, iterative collages, and more complex combinations of imagery, particularly using layering and ghosting to interleave discrete objects and allusive references.

While this small exhibit doesn’t claim to be comprehensive or even representative, it does provide a satisfying entry point for those wanting to understand how a machine designed for inexpensive replication was creatively repurposed to make art. If there is anything the digital revolution in photography has taught us, it is that we can’t entirely predict how artists will ultimately make use of new technologies. Hopefully, by taking a moment to examine the pressure points and innovations found in the ideas of their risk-taking predecessors, contemporary artists who have recently rediscovered the photocopier can more effectively stand on their shoulders and push somewhere new.

Collector’s POV: Since this is a museum show, there are of course no posted prices. Photocopy works rarely show up in the secondary markets for photography, and while they do find their way to contemporary art sales from time to time, in most cases, they are likely housed in prints and multiples. As such, even though they are technically related to photography, we lack the data to accurately comment on the recent markets for these kinds of works.

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Read more about: Edward Meneeley, Lesley Schiff, Robert Whitman, Whitney Museum of American Art

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Emin Özmen, Olay

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JTF (just the facts): Published in 2023 by MACK Books (here). Hardcover, 17 x 21 cm, 192 pages, with 87 color and black-and-white photographs. Includes texts by the artist and ... Read on.

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